Are you looking to develop your brand identity, or are you interested in commemorating an anniversary? Maybe, you are preparing your company’s history for an event?
Exploring your corporate history through an approach of historical interpretation, reconstructing and bringing to life your past story is our speciality.
A company is a story. Stories get down to the organisation’s origins, people, milestones, successes, setbacks and triumphs. Together with you, we take up the challenge of capturing that story, the corporate DNA and your associated heritage, in a coherent, stimulating, compelling and lasting way. In a story that embraces the past, celebrates the present and welcomes the future.
Harvard Business Review. December 2012.
We develop stories that create a spark between management and employees, between brand and consumer. The result is always a collective product that expresses the pride of the organisation. A result that has obviously been produced with care, attention and dedication. That shows who you are and what you stand for.
Perhaps you are an independent distillery without the resources or requirement for full-time archivists and brand historians? Or perhaps you are a start-up in the beverage or hospitality industry?
But still, you can see the benefits of building your brand heritage through original, high-quality historical research which provides creative and engaging content. This could be the history of a village, town or area, individuals or community, military engagements, literature, music, or some other unexplored elements of local culture. We can work with your marketing experts to identify the areas which may prove most fruitful and take their direction to focus our research in line with your brand priorities.
Locating a brand within the local context (historically and geographically) can be an excellent approach to establishing outreach campaigns, whether that is for the purpose of community engagement or education in schools, colleges or adult learning environments. Building these informal bridges within the locality doesn’t just offer marketing opportunities but can also help identify and engage talented individuals with a view to meeting specific recruitment needs and strategies.
If you are a local council or trade association wanting to raise the profile of your hidden gem of a destination we can help. If you are a charity or community group wanting help to evidence a bid then please contact us to see if we can support you since we genuinely strive to ‘put something back’.
We are historians who are also writers of enough calibre to have gained that most meaningful vote of confidence from publishers of credible and accessible histories — in the shape of their hard cash. As such we can provide anything on the spectrum from raw data and individual digital artefacts to finished, publication standard, copy. We can also help with the digital archiving, curation and presentation of content and artefacts.
We would strongly urge you to contact us so that – at no cost to you – together we can chat through exactly what it is you wish to achieve and what you expect. We can then design a bespoke package to suit your requirements.
French Phillips Historical Consultancy 